| Title: | Principles of Marketing |
| Author(s): | Gary Armstrong; Stewart Adam; Sara Denize; Michael Volkov; Philip Kotler |
| Edition: | 7 |
| Year: | 2018 |
| ISBN-13: | 9781488611841 (978-1-4886-1184-1) |
| ISBN-10: | 148861184X (1-4886-1184-X) |
Principles of Marketing 7th 7E Gary Armstrong
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