| Title: | Marketing Management |
| Author(s): | Philip Kotler; Kevin Lane Keller; Mairead Brady; Malcolm Goodman; Torben Hansen |
| Edition: | 1 |
| Year: | 2019 |
| ISBN-13: | 9781292248448 (978-1-292-24844-8) |
| ISBN-10: | 1292248440 (1-292-24844-0) |
Marketing Management 1st 1E Philip Kotler Kevin Lane Keller
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