| Title: | Managing Customer Experience and Relationships; A Strategic Framework |
| Author(s): | Don Peppers; Martha Rogers |
| Edition: | 3 |
| Year: | 2017 |
| ISBN-13: | 9781119236252 (978-1-119-23625-2); 9781119239826 (978-1-119-23982-6) |
| ISBN-10: | 1119236258 (1-119-23625-8) |
Managing Customer Experience and Relationships 3rd 3E
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