| Title: | Services Marketing: Integrating Customer Focus Across the Firm |
| Author(s): | Alan Wilson; Valarie A. Zeithaml; Mary Jo Bitner; Dwayne D. Gremler |
| Edition: | 3 |
| Year: | 2016 |
| ISBN-13: | 9780077169312 (978-0-07-716931-2) |
| ISBN-10: | 007716931X (0-07-716931-X) |
Services Marketing 3rd 3E Alan Wilson
Digital eTextbook features:
Digital PDF only, NO access card/code. Never Expire.
Highlight, take notes, and search content.
Instant download, check free sample below.
Download Sample
$19.99
Reviews
There are no reviews yet.