| Title: | Marketing |
| Author(s): | Roger A. Kerin; Steven W. Hartley |
| Edition: | 13 |
| Year: | 2017 |
| ISBN-13: | 9781259573545 (978-1-259-57354-5) |
| ISBN-10: | 1259573540 (1-259-57354-0) |
Marketing 13th 13E Roger Kerin
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