| Title: | Exploring Marketing Research |
| Author(s): | Barry J. Babin, William G. Zikmund |
| Edition: | 11 |
| Year: | 2016 |
| ISBN-13: | 9781305263802 (978-1-305-26380-2) |
| ISBN: | 1305263804 (1-305-26380-4) |
Exploring Marketing Research 11th 11E Barry Babin, William Zikmund
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