| Title: | Marketing Research; An Applied Approach |
| Author(s): | Naresh K. Malhotra; Daniel Nunan; David F. Birks |
| Edition: | 5 |
| Year: | 2017 |
| ISBN-13: | 9781292103129 (978-1-292-10312-9) |
| ISBN-10: | 1292103124 (1-292-10312-4) |
Marketing Research; An Applied Approach 5th 5E
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