| Title: | Marketing Communications: Integrating online and offline, customer engagement and digital technologies |
| Author(s): | PR Smith; Ze Zook |
| Edition: | 7 |
| Year: | 2020 |
| ISBN-13: | 9780749498641 (978-0-7494-9864-1) |
| ISBN-10: | 0749498641 (0-749-49864-1) |
Marketing Communications 7th 7E PR Smith Ze Zook
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